StackPricing

Transactional email · SMTP API

What does sending email actually cost?

Transactional and SMTP providers charge by volume sent, not by contacts — and the spread is enormous. Set your monthly email volume to compare all 7 major APIs, cheapest first.

Lowest cost At 100,000 emails/month, go with Amazon SES$10/mo billed monthly

Tool Plan Cost / month Link
01 Amazon SES Lowest cost Standard $10/mo Visit
02 Resend Pro / Scale $35/mo Visit
03 SendGrid Essentials / Pro $35/mo Visit
04 Brevo Email API $69/mo Visit
05 Mailgun Basic / Scale $90/mo Visit
06 Mailjet Essential $95/mo Visit
07 Postmark Basic $177/mo Visit

Prices are the base sending cost. Add-ons like dedicated IPs, validation and data transfer cost extra (especially on Amazon SES). Rankings are by price only. Confirm live pricing before committing.

Key facts · verified July 2026

Figures from StackPricing's verified pricing dataset — free to cite with a link to this page.

Cost by monthly volume

Cost vs. size

Base monthly cost as your send volume grows (log scale). Amazon SES stays cheapest by an order of magnitude; premium senders cost far more at scale.

$0 $360 $720 $1080 $1440 $1800 10k50k100k250k500k1M

Why SMTP pricing is so spread out

A raw sender like Amazon SES charges about $0.10 per 1,000 emails — so a million emails costs roughly $100. A premium transactional service like Postmark can cost 15–20× that for the same volume, because you're paying for guaranteed deliverability, speed and support, not just delivery. The right choice depends entirely on your volume and how mission-critical the mail is.